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About Sundance Travel Group

The Sundance Travel Group, a subsidiary of Latif group, is a leading brand in the Egyptian local real estate, touristic investment and development industry.

As a Tour Operator and a Local Destination Management Company, we ensure to deliver a service of high standards and critical planning for success.

Sundance Travel Group is dedicated to undertaking huge hospitality signature projects. Delivering high-end hotels, exceptional experiences, and unmatched quality; the group is committed to providing its services with great attention to every detail that matters to travelers from all over the world.

With our vast local expertise, we fulfill all your destination objectives starting the logistics all the way to exclusive high-end programs.

We also play a supporting role in the promotion and marketing of the investment portfolio worldwide of the Latif Group brands like Rixos, Ritz Carlton and Tirana Hotels in Sharm El Sheikh and the North Coast of Egypt.

With an investment volume of approximately 3-Billion USD; LATIF Group is one of the leading brands in the Egyptian real estate and tourism industry.

Rebels at heat we refuse to conform our thinking to traditional expectations. We are people who constantly challenge the status quo.


Our Vision

To be a front-runner in Egypt’s tourism sector


Our Mission

Welcoming back tourists to the Red Sea in Egypt, and attracting more to the North Coast in the Mediterranean Sea; creating modern infrastructure that goes beyond conventional stay, changing people’s way of life.

Concept of teamwork: Close-Up of hands business team showing unity with putting their hands together.

Our passion

‘To deliver top-notch integrated signature projects to holidaymakers, who appreciate a well-balanced value for money as well as culture, history, and comfort that will not only influence the way people stay in our resorts, but the way tourists enjoy our projects

Our Team

Latif Group operates a team of highly-qualified pioneers who refuse to compromise on quality, value, style, and service.

Each member of our team is committed to delivering solid construction principles with aesthetic charm, creative architecture, and high-end finishing that sets an appealing outside appearance.